About the Project
Fabienne Le Borgne is a wellness coach and aromatologue who recently relocated to Embrun, France, nestled in the heart of the French Alps. She had years of expertise, a loyal clientele built from her previous city, and a digital presence that didn't do her justice. No website, no clear brand, no way for new clients in her new home to find her online. We started from scratch. First, we built a visual identity that felt like her: warm, natural, grounded. Then we translated that identity into a full multipage website, clean, easy to navigate, and designed to turn visitors into bookings. Every word, every color, every section was crafted to reflect the trust and calm she brings to her clients. The result is a digital presence that finally matches the quality of her work. One that introduces her to a new community, and works for her while she works with her clients.
The Challenge
Fabienne had built her reputation through word of mouth, but that only goes so far. Without a website, she was invisible to anyone searching for wellness coaching or aromatherapy in her area. She needed more than a website. She needed a brand that could speak for her before she even got on a call with a potential client.
Scope of the Project
- Visual identity and brand guidelines
- Custom multipage website
- Mobile-first responsive design
- SEO setup and on-page optimization
- Contact and booking form integration
- Deployment on custom domain
01 Website
Built around trust and locality
Fabienne's multipage website was designed to feel as warm and personal as a face-to-face session. Each section guides a visitor from curiosity to booking, with local SEO built in from day one to reach clients searching in the Hautes-Alpes region.
02 Mobile Experience
The same care, on every screen
With most local searches happening on mobile, we built every page mobile-first. Fast-loading, easy to read, and tap-friendly throughout — making it simple to learn about Fabienne's practice and book a session from any device.
Print Identity
Print Collateral
Results & Impact
Fabienne launched with a complete digital presence for the first time. Her website now ranks for local wellness and aromatherapy searches in the Hautes-Alpes region, bringing in new client inquiries she never had access to before. She went from invisible online to having a brand she confidently shares with every new contact.
As a wellness practitioner, I wanted my own website but creating one isn't easy when you're not in the field. I reached out to Naskio, who immediately understood my needs and expectations. They built a site that truly reflects who I am. Professional, fast, and efficient, I recommend them 200%.